ISV’s are telling us that today they must create a deeper bond or level of engagement with their Ecosystem Partners than what was previously required. Then they must grease the skids and make doing business as easy as possible. The key strategies are:
- Breakdown of partners by industry
- Tracking of revenue, and analysis
- Explore alternative distribution and invest in those
More to come in the April Peer2Peer Insights Report…
We will also discuss streamlining of the strategies through the use of technology, so look out for the report due in the coming weeks.
Great insight into Ecosystem trends can be gained now from this free report;